The brand from the English Lake District is already renowned for its award-winning hike footwear. Now inov-8 will expand its hike offering with a full clothing collection called VENTURELITE.
The new range goes on sale today with inspiration taken from the brand’s successful trail running clothing collection.
Helen Stuart, inov-8’s head of clothing and equipment, said: “We’ve seen the continued growth in popularity of faster paced hiking and want to give these outdoor lovers the same speedy-feel that trail runners enjoy from their clothing but with the necessary hiking twists.
“We’ve kept all the garments super-lightweight by removing unnecessary features and instead sharply focused on the things which hikers really need to safely go faster on trails and chase down mountain summits.”
With a carefully designed ergonomic fit that works with the body’s natural movements when hiking, the range includes comfortable mid-layers, hoodies, tees, trousers and shorts. An exciting three-layer waterproof jacket boasting incredible levels of breathability will launch in time for winter.
Stuart, whose team also launched the brand’s first gym clothing range earlier this year, added: “The hike collection has been designed with layering in mind, with each style working in sync with the other. This mirrors our trail running range, but with the overall feel being less athletic and more relaxed.
“And while it is all light and fast, no compromise has been made on protection or durability either, with each garment designed for multi-day use and materials carefully chosen to enhance a longer lifespan.”
The collection was researched and designed in the Lake District, taking two years from original concept to launch. A team of experienced hikers were used as testers throughout.
Across both inov-8’s hike and run clothing ranges there are 36 styles, of which 24 (66%) contain recycled yarn content. All the recycled yarns are certified by the Global Recycled Standard, which verifies recycled content and ensures responsible production.
All main fabrics also carry the STANDARD 100 by OEKO-TEX® guaranteeing the absence of substances that are harmful or may present a risk to health. Packaging comes in the form of new polybags featuring biodegradable organic technology.